Cosmos - Link to Slides
Build with Clarity
AI-powered idea validation for founders • Product lead from 0 to launch
| $3.25M
Projected users in
year 3
| 190+
Countries
scanned
| $125K
Avg. user rating
| $417K
Early reviews
WHERE IT STARTED
The original idea was simple: surface businesses that already work in other countries but haven't made it to the US yet. A tool for founders to find proven concepts before anyone else did.
But when we talked to founders, the real picture was more complicated. Most of them already had ideas. They weren't looking for one. What they were missing was the confidence to act on what they already had.
| Ideas weren't the problem. Knowing whether to trust them was.
WHAT RESEARCH CHANGED
We ran structured interviews and heard the same thing over and over: founders get their ideas from personal experience, from problems they've lived, from frustrations they couldn't shake. The ideation wasn't broken. Validation was the missing piece.
That reframe changed the product entirely. We stopped building an idea generator and started building a validation engine. The global scan became the proof layer, not the inspiration layer.
THE DECISIONS THAT SHAPED IT
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Killed the template. Early versions used structured input forms. We scrapped them. Real signal lives in how founders naturally describe an idea, not how they fill out a form.
Made the scan global. Most tools only surface US products. A founder in LA could be rebuilding something that already failed in South Korea. Scanning 190+ countries is the core differentiation and it came straight from the research.
Reframed the output. "Here's who built this" creates anxiety. "Here's the gap you can own" creates direction. That one framing shift changed how users responded entirely.
Freemium as distribution, not pricing. Three free reports gets founders hooked. Watermarked exports nudge toward paid with no hard wall and no friction at the top of the funnel.
EARLY PROOF
| The goal was never to build another AI tool. It was to give every founder what well-funded startups already have: a research analyst in their corner.